Sr. Marketing Team Lead - SaaS About Us: ShipperHQ is a startup headquartered in Austin, TX making a big impact in the e-commerce shipping space. Founded in 2009, we are a premier supplier of shipping software for e-commerce sites, selling to both SMB and Enterprise customers. We have 50+ team members spread across the US, UK, Canada, India and Australia. 30+ members are based in Austin, TX. We are seeking an ambitious and self-motivated individual with a positive attitude and a strong collaborative mindset.
What You'll Do: The Sr. Marketing Team Leda will lead the development and execution of our overall marketing and communications strategy with a particular focus on lifecycle marketing, product, and content marketing. This role will work closely with teams across the organization from Product, Operations, Partnerships, and Sales to create a comprehensive and impactful marketing engine.
Your Impact: Turn insights and ideas into strategies, campaigns, and experiments that prove impact for ShipperHQ
Lead the implementation of the core marketing strategy across digital channels, owned, earned, and social
Support the sales engine through management of lifecycle marketing, CRM, product, content, and social media
Own digital strategies to drive customer acquisition across a mix of digital marketing channels, including paid search, social/paid social, SEO, sponsored content, and email
Manage and lead a team of exceptional marketing professionals in product marketing, lifecycle, CRM, and content marketing
Work closely with the Sales team to optimize MQL to SQL conversion process, increase enablement, and achieve sales-qualified opportunity quotas
Own and drive website conversion rate optimization (CRO) to generate qualified leads and increase site engagement
Define, monitor, and analyze reporting on progressive digital marketing KPIs, applying insights and implications to future marketing activities
Establish strong relationships with partnerships, sales, product, and partner marketing
What We're Looking For: Experience: You have 5+ years of marketing experience in SaaS with at least 2+ years experience in a senior role or team lead role managing employees. Additionally, you have experience leading product marketing and lifecycle management.
Tech-Savvy : You have a pulse of the world of B2B SaaS in tech and are knowledgeable in marketing software and CRMs.
Personality traits: You have enthusiasm for a fast-paced, dynamic work environment. Your time management skills, including the ability to juggle multiple projects simultaneously, allow you to prioritize effectively, and meet deadlines.
Attitude: You're adept at navigating ambiguity and excelling in dynamic, rapidly growing organizations. You approach challenges with a positive attitude and take initiative to find solutions.
Why ShipperHQ? This is a highly fast-paced environment where no two days will look alike. For the right candidate, with the right attitude, there are fantastic opportunities for career progression. We are an agile, fast-moving team that likes to roll up our sleeves and solve some of the biggest issues in shipping. You will learn more at ShipperHQ in a year than you would in 3 years at other companies because of our collaborative learning culture that fosters continuous growth and innovation.
Benefits and Perks: Collaborate with a motivated team, directly tying your results to organizational success
Enjoy 22 days of PTO plus public holidays
Benefit from 401k Match
Medical, Dental, and Vision Insurance
Maternity and Paternity Leave
Logistics: This is a full-time position working out of our Austin, TX office 2 days a week
Compensation is based on experience
At ShipperHQ, we're proud to be a team that's as diverse as the merchants we serve. As a member of the e-commerce community, we take responsibility to empower shops large and small to grow and thrive through the power of technology to heart. With honesty, responsiveness, and innovation at the center of all we do, we remain committed to hiring the right people for the job, regardless of race, background, religion, or eccentricity.
