Sr. Strategic Website Analyst Boncom is a strategic marketing and consulting agency that exists ?to solve noble problems, ?promote positive behavior change, and build relevance for good causes. We develop innovative and strategic campaigns, both traditional and digital, and are fortunate to work for great organizations that are cause-oriented and who strive to do good in the world. Our staff comprises exceptionally talented team members who bring these clients' meaningful messages to life.
We are looking for a Sr. Strategic Website Analyst to provide actionable insights and help shape our digital marketing strategies. You are an ideal fit if you have 10 years or more of website analyst experience and are adept at analyzing web data, managing analytics tools, and communicating findings to cross-functional teams to drive performance and optimize user engagement.
Responsibilities of this role: Analyze web performance daily using tools like Google Analytics, GT Metrix and Adobe Analytics Generate regular reports for stakeholder review, emphasizing key metrics and insights. Collaborate closely with paid media teams to conduct A/B and multivariate tests for UX optimization and increased conversion rates Provide strategic insights derived from data analysis to guide digital marketing strategies Ensure integration of data-driven decisions across departments by collaborating with creative, development, and marketing teams Oversee implementation and operation of analytics tools, ensuring data accuracy and compliance with regulations Train junior analysts and team members on data interpretation and analytics tools, staying updated with the latest trends in web analytics. Required Qualifications: 10+ years of experience in performance marketing experience or website analytics Strong A/B and multivariate testing experience Highly proficient with Google Analytics, Adobe Analytics, Tableau, and SQL Strong understanding of digital performance marketing principles, funnel optimization and CRO strategies Excellent analytical and problem-solving skills Strong communication and presentation skills, able to convey complex data in understandable terms Experience in data visualization tools such as Tableau or Power BI is a plus Great Benefits: Boncom is a fantastic place to work, with aggressive compensation, a great benefits package, a progressive culture, awesome work environment, great clients and a chance to make a difference in the world through the causes we promote. Benefits and perks of working at Boncom include:
Medical, Dental, AD&D, Life, and Vision Insurance 401K (with a company match) Company sponsored retirement program Tuition Reimbursement Charitable donation matching Paid time off and 12 paid holidays Flexible schedule Fully stocked kitchen and catering Hybrid working: Tuesdays and Wednesdays work in the office; Mondays, Thursdays and Fridays work remote We believe that our work, our organization, and each of us as individuals is better when our perspective and worldview is diverse, broad, and empathetic. All qualified applicants will be considered without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability, age, or veteran status. Boncom is an equal opportunity employer.
Job Posted by ApplicantPro
