Job Description:
Centene is seeking a dedicated and motivated Digital Marketing Associate to join our team in Dallas, Texas. As a key member of our marketing department, the Digital Marketing Associate will be responsible for developing and executing digital marketing strategies to drive brand awareness, lead generation, and customer engagement. This role requires a strong understanding of digital marketing channels, analytics, and best practices, as well as the ability to collaborate with cross-functional teams to achieve business objectives.
Responsibilities:- Develop and implement digital marketing campaigns across various channels, including email, social media, search engine marketing, and display advertising- Monitor and report on the performance of digital marketing initiatives, using data to optimize campaigns and drive continuous improvement- Collaborate with internal teams, including creative, content, and product teams, to ensure alignment on messaging and promotional strategies- Stay up-to-date on industry trends and best practices in digital marketing, making recommendations for new tactics and technologies- Manage relationships with external vendors and agencies to support digital marketing efforts- Assist with the development of marketing collateral, such as landing pages, emails, and social media posts- Support the overall marketing team with additional projects and initiatives as needed
Requirements:- Bachelor's degree in Marketing, Communications, or related field- Minimum of 4 years of experience in digital marketing, with a focus on lead generation and customer engagement- Strong understanding of digital marketing channels, analytics, and best practices- Proficiency in marketing automation platforms, CRM systems, and analytics tools- Excellent communication and project management skills- Detail-oriented with the ability to prioritize and multitask in a fast-paced environment- Adaptability and strategic planning skills to drive results in a dynamic marketplace
Personality Traits:- Dedicated: Committed to achieving results and delivering high-quality work on time- Motivated: Proactive and driven to excel in a challenging and rewarding role
Soft Skills:- Adaptability: Able to adjust to changing priorities and thrive in a dynamic work environment- Strategic Planning: Capable of setting goals, developing plans, and executing strategies to achieve desired outcomes
Benefits:- Travel & spending expenses- Company equipment- Employee discounts
Working Environment:At Centene, we embrace creativity in a culture that values fresh ideas and inventive solutions. Our team is collaborative, innovative, and always looking for new ways to make a positive impact.
Deadline to Apply: April 29, 2024
Equal Opportunity Statement:Centene is an equal opportunity employer and does not discriminate on the basis of race, color, religion, sex, national origin, age, disability, or any other characteristic protected by law. We are committed to creating a diverse and inclusive workplace where all employees feel valued and respected.How to apply: Apply on GrabJobs and you will be notified if shortlisted for the job.
